The curious history of shopping and our ideas about it, from the glamorous nineteenth-century department store to our own multi-functional supermarkets
Carried away or loaded down, love it or hate it, we take shopping for granted as one of the pleasures, or burdens, of our lives. Yet we are curiously unaware of how we became the consumers that we are.
In this witty and revelatory book, Rachel Bowlby looks at some of the turning points of twentieth-century consumer history: when department stores gave way to supermarkets; when packaging made everyday things into objects of desire; when self-service created a close, new relationship between shoppers and merchandise. Carried Away looks at arguments about chocolate boxes and bars of soap, at modernist shop windows and supermarket shelves, at Stepford Wives and Rupert Bears -- at the many extraordinary ways that modern shopping and shoppers have been imagined and invented.
Bowlby focuses in particular on the development of supermarkets, which started in the United States as accidental discount ventures in the 1930s before rapidly settling into the standard stores of suburban malls. But self-service did not have to be massive in scale. Between the two world wars, writers on retail speculated about a new hands-on intimacy between shoppers and goods in the small local store, with no clerk interfering. At the same time, packaging, which after World War II came to symbolize crudely exploitative mass marketing, was a field for modernist experiment, promising a simple, sophisticated aesthetic for all.
Carried Away delves into these and other forgotten histories of twentieth-century stores and their shoppers; after you have read it, theaisles of the local market will never seem quite the same.
The Store by Bentley Little, ISBN 0451192192
Juniper, Arizona, is an off-the-map desert town the retail giant called The Store has chosen for its new location. Now everything anyone could possibly want is under one roof, at unbelievable prices. But you'd better be careful what you wish for. This place demands something of its customers that goes beyond brand loyalty. At The Store, one-stop shopping has become last-stop shopping.
The Store by Bentley Little, ISBN 0451192192
Shopping > The Store by Bentley Little, ISBN 0451192192
Eat Shop Rhode Island: The Indispensible Guide to Stylishly Unique, Locally Owned Eating and Shopping Establishments
Ideally sized for backpacks or purses, this guide also features easy-to-read maps and hotel suggestions, and it unearths distinctive, locally-owned and operated eating and shopping destinations that are appealing both locals and tourists.
Eat Shop Rhode Island: The Indispensible Guide to Stylishly Unique, Locally Owned Eating and Shopping Establishments
Shopping > Eat Shop Rhode Island: The Indispensible Guide to Stylishly Unique, Locally Owned Eating and Shopping Establishments
Say It in Czech by Milan Fryscak, ISBN 0486215385
Contains over 1,000 useful sentences and phrases for travel or everyday living abroad: food, shopping, medical aid, courtesy, hotels, travel, and other situations. Gives the English phrase, the foreign equivalent, and a transliteration that can be read right off. Also includes many supplementary lists, signs, and aids. All words are indexed.
Say It in Czech by Milan Fryscak, ISBN 0486215385
Shopping > Say It in Czech by Milan Fryscak, ISBN 0486215385
Insight Guide Puerto Rico by Barbara Balletto, ISBN 9812349499
Some travelers love nothing better than to bathe in the sun. Others revel in immersing themselves in history and culture. Then there are those who are born to shop. We all know the type. In fact, we might ourselves be the type. There are some people for whom shopping is not a necessity but a sport. Insight Shopping Guides are a play book for the avid shopper who wants to level the playing field when he or she competes against natives for the best goods and deals the city has to offer. This series is for the discerning consumer who needs a little help navigating around an unfamiliar city. They are ideal shopping companions for travelers wanting lively, informative background material on the best shopping areas and reliable advice on finding the most reliable service.
Insight Guide Puerto Rico by Barbara Balletto, ISBN 9812349499
Shopping > Insight Guide Puerto Rico by Barbara Balletto, ISBN 9812349499
Old Hat, New Hat by Stan Berenstain, ISBN 0394806697
Illus. in full color. "Out shopping, the Bears look at frilly and silly hats, bumpy and lumpy ones. Offers slapstick humor and simple concepts of sizes and shape."--"School Library Journal.
Old Hat, New Hat by Stan Berenstain, ISBN 0394806697
Shopping > Old Hat, New Hat by Stan Berenstain, ISBN 0394806697